Anything Good on Google Tonight?

Google is pushing its way into the living room, partnering with an assortment of hardware manufacturers and software developers to deliver Google TV. The idea is to give users a way to search and play content from a variety of sources, both on and offline, along with full Web-browsing capability. Skeptics question how many people really want to browse the Web on a TV, however.

Steering Around the SEO Blockade

As landing a high ranking through search engine optimization grows more competitive by the day, often blocking small-to-medium-sized enterprises from achieving top spots online, more businesses are turning to social media to find new customers.

Many customers, meanwhile, are also starting use the search functions on Twitter, Facebook Launch a free store on Facebook powered by Payvment, Facebook’s number one e-commerce solution., and LinkedIn in addition to getting referrals from their friends and contacts, said Heather Logrippo, chief executive oficer of Expose Yourself Public Relations.

E-Commerce Concept

The Internet has created a new economic ecosystem, the e-commerce marketplace, and it has become the virtual main street of the world. Providing a quick and convenient way of exchanging goods and services both regionally and globally, e-commerce has boomed. Today, e-commerce has grown into a huge industry with US online retail generating $175B in revenues in 2007,[1] with consumer-driven (B2C) online transactions impacting industries from travel services to consumer electronics, from books and media distribution to sports & fitness. With more than 70% of Americans using the Internet on a daily basis for private and/or business use and the rest of the world also beginning to catch on, e-commerce’s global growth curve is not likely to taper off anytime soon. However, the US recession has taken its toll on online sales. Although early 2008 estimates by Forrester Research were very strong with 2008 revenues upwards of $204B (a 17% growth rate),[2] 2008 holiday sales showed the first decrease in the last 7 years. Research by ComScore shows sales declining by 1% for the first 49 days of the holiday season.

European Privacy Officials Steamed Over Google’s WiFi Sniffing Slip

Google (Nasdaq: GOOG) has disclosed that devices inside cars it sent to gather street-level images for its Street View service captured information sent over unsecured WiFi networks while driving through city neighborhoods.

The company has acknowledged that devices in the vehicles capture data in two countries — Germany and Ireland.

Germany may take action against Google over the issue, and it’s calling for a probe by all EU countries.

Achtung! Hand Over That Data!
Earlier this month, Google invited Johannes Caspar, a data protection expert leading the German government’s dealings with Google on the issue , to its German headquarters in Hamburg to inspect one of its Street View recording vehicles, according to a report in The New York Times.

The Missing Piece of the Customer-Centricity Puzzle

Marketing data does yet not evolve the way individuals evolve. The inability for marketers to quickly adapt to rapid changes in how their customers behave is undermining the effectiveness of their communications.

How, then, can what is learned about an individual be leveraged into a better experience for the consumer, and a conversion for the marketer? If that question is intriguing or befuddling, then you are ready for a universal profile management system.

Conceptually, a universal profile management system is very simple. It is a marketing database that captures and stores both known customer Best Fit CRM Analysis – Learn which 3 CRM solutions would best fit your business. Click here. attributes and anonymous customer behavior in one location for the purpose of easily powering personalized and targeted direct digital marketing communications.